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Case Study

How Eide Bailly Helped Walter Knoll Florist Hold onto its Past While Preparing for the Future

October 25, 2022
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For more than a hundred years, florists have been helping customers convey sentiment on such occasions as anniversaries, birthdays, weddings and funerals, just to name a few. Serving the greater St. Louis, Missouri area since 1883, Walter Knoll Florist (WKF) has built a large, regional floral company through organic growth and multiple acquisitions. With multiple moving parts, suppliers, distribution and a wide variety of customers, Walter Knoll Florist needed a robust software solution to help it continue to deliver on its age-old promise while becoming more efficient and responsive. Thus began its journey to finding a solution that could modernize its operation across multiple business units. 

"Not too long ago, we handled things via paper and spreadsheets. My mother was handling the bulk of keeping track of things with spreadsheets and old computer systems, but we knew that we needed to do something different to remain competitive and thrive."

Walter Knoll III | President, Walter Knoll Florist

Key Challenges

  • Managing communication and logistics with South American farms
  • Inefficiencies due to antiquated systems, paper documents, and spreadsheets
  • Finding the right solution to handle multiple businesses and adequately scale

The Eide Bailly and NetSuite Difference

With different modules and products being implemented and several forms being explicitly tailored for the client, Eide Bailly was able to get WKF up and running in no time. As a result, the company consolidated several financial and operational systems under NetSuite and brought efficiency and transparency to their business. With NetSuite in place, the difference is like night and day. With weddings, for example, NetSuite enables WKF to consolidate needs and input orders to the wholesale division. A needs document and purchase order are created, leading the purchasing and receiving departments to determine which products go toward specific weddings. The high-speed aggregation of inputting orders together, then splitting up and delivering the right products to the right places was a logistics challenge that Eide Bailly’s experienced implementation of NetSuite effectively solved. 

Workflow Gains

Walter Knoll Florist incorporated several NetSuite solutions to optimize the company’s workflow, including:

Read more about the custom solution we created for Walter Knoll Florist.

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